Sunday, September 23, 2012

First Look

The Making of Jaeger-LeCoultre's 'Rendez-Vous' Ad Campaign

Jaeger-LeCoultre sees a natural link between the feminine grace of Diane Kruger and their new Rendez-Vous watch collection. This video urges you to reinvent yourself, just as Kruger has transformed from a ballerina into a world-acclaimed actress. She sits behind a canopy of lights, poised and delicate with the Rendez-Vous watch glittering on her slim wrist. With self-assuredness and windswept hair, she faces the camera. This inspiring portrait of confidence is the underlying message of the Jaeger-LeCoultre 'Rendez-Vous' ad campaign, and few could pull it off as convincingly as Diane Kruger.

written by GRACE GORDON|video: courtesy of JAEGER LeCOULTRE

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This Week’s Highlights

{Videos}

Carrera y Carrera Interviews Olivia Palermo
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Dior's 'Secret Garden 2 - Versailles' Film
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Once Upon a Time… by Karl Lagerfeld
Spring 2013 'Frill Seeker' Fashion Shoot
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Issa's 'The Edited Collection' for The Outnet
Lady Dior’s Shadow & Light Campaign
Chanel and the Diamond
Spring 2013 Couture Shoot
Nina Ricci's Spring 2013 Campaign ft. Arizona Muse
Level Shoe District Spring/Summer 2013 Campaign
'Some Words to Make a Change' by Jan Lisman
Elie Saab Fall 2013
Louis Vuitton Fall 2013
Valentino Fall 2013
Alexander McQueen Fall 2013
Chanel Fall 2013

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