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Tuesday, September 20, 2011

London Fashion Week Coverage

Erdem Spring 2012

The exquisitely appointed Savoy hotel served as a lush background to Erdem’s rich and worldly collection. Designer Erdem Moralioglu serves up silk florals, impressionist abstract prints, landscape designs, and layers of sheer and lace for Spring/Summer 2012. With a firm and knowledgeable hand, he paints with a masterstroke – achieving an overall work of fantasy so sumptuous one wishes they could walk right into it and never return.

The world he creates, however, is not benign. Influenced by Francoise Sagan’s novel Bonjour Tristesse (a must-read for any literature lover), we are taken into the world of Celine, a 17-year old in a French boater chapeau. She is intelligent, quick to anger and jealousy, and she plays in the world of adults without proper understanding.

Celine wears the sophisticated shapes in the Erdem collection with a prepossessed air of maturity. She favors beautiful, fashionable pieces that will turn the heads of men much older than her. She enjoys the light sensuality of silk dresses that frame her shoulders and nape and the extraordinarily graceful prints that Moralioglu has conjured so artistically. A theme that Bonjour, Tristesse relies on is a simple quote by Oscar Wilde, “Sin is the only note of vivid color that persists in the modern world.” Moralioglu’s florid, thoughtful collection incorporates this same theme, allowing sin – or at the very least, the suggestion of sin – to color his prim and radiant collection.

written by GRACE GORDON|photos: courtesy of GoRunway

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